Analysis

Lumex and element14 Form Strategic New Partnership

8th July 2011
ES Admin
0
Lumex and element14 announce a strategic partnership created to enhance LED and LCD product portfolios across Asia Pacific.
The new partnership strengthens the global distribution agreement between two industry leaders. Lumex is a global leader in optoelectronics, offering the broadest range of high efficiency, high performance LEDs and LCDs in the industry. element14 (formerly Farnell) is the industry’s first fusion of commerce and community supporting millions of engineers and purchasing professionals worldwide.

The strategic partnership allows electronic design engineers in the Asia Pacific to acquire a comprehensive range of over 8,000 Lumex optoelectronic components fromelement14’s inventory of 130,000 products. With thousands of standard products and a focus on semi-custom and custom designs, Lumex's optical range encompasses a wide spectrum including UV, visible and infrared wavelengths. Lumex products are now available via element14’s high service, multi-channel distribution with no minimum order quantities.

Specifically electronic design engineers in Asia Pacific will have access to leading LED and LCD technologies from a number of product families including:

* QuasarBrite LEDs: Includes both through-hole and SMT technologies as well as LED arrays, LED light bars, LED indicators, LED displays, infrared and UV LEDs. The family includes the new surface mounted QuasarBrite 0404 RGB LED with the smallest RGB LED package available today. Another popular QuasarBrite technology is the QuasarBrite High-Temperature Seven-Segment numeric LED display capable of providing bright display performance in market-leading temperature ranges up to 105°C (compared to 85°C for standard displays).
* InfoVue LCDs: Available in both standard and extreme temperature formats. Lumex’s InfoVue™ Extreme Temperature series of high-duty LCD displays provides industry-leading performance in extreme heat or extreme cold (-40˚C to +85˚C).
* TitanBrite High Power LEDs: Over 10 different high-power TitanBrite High Power LED technologies, including 1W, 2W, 3W, 5W and 10W sizes, through-hole and SMT offerings as well as standard and RGB formats.
* QuantumBrite Backlights: A wide variety of chips-on-board and edge lit backlight technologies, this family features the new QuantumBrite Flexible LED backlight. Customizable in any shape, size, and color, QuantumBrite Flexible LED Backlights are up to 88% thinner and can cost up to 80% less than standard LED backlight technology.
* TransBrite Light Pipes: Light pipes in both standard and custom formats created with state-of-the-art ray trace software with precise 3D CAD/CAM models to ensure optimal design for light transmittance. The family includes the new patented Halo Ring™ light pipe that adds visible dual-color indicator lights on switches with efficiency and performance unmatched in the market today.
* SunBrite General Illumination: These innovative technologies are well suited for a variety of applications including industrial controls, communications equipment, personal electronics, medical device, security, small space and accent lighting.

These innovative technologies are well suited for a variety of applications including industrial controls, communications equipment, personal electronics, medical device, security, small space and accent lighting.

“We are delighted to establish a partnership with Lumex in Asia-Pacific,” says William Chong, Regional Director of Supplier, Product & Purchasing Management, element14. “As element 14 continues to support the growing needs of the Asia Pacific region, we maintain our strict focus on providing customers with access to the most innovative and industry-leading products and services available on the market. The addition of Lumex products to element14’s inventory will provide customers even more innovative solutions to meet their business objectives”

“The unique service offering element14 provides customers in the Asia Pacific region made them an ideal strategic partner for Lumex,” explained Richard Hsieh, General Manager at Lumex Taiwan. “Customers can purchase with ease and flexibility via multiple channels with no minimum quantity or value, and next day delivery.”

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